Why should premium products be reserved for only a select few? Can luxury materials and great design be combined with affordability? Can the slogan 'affordable luxury' be fulfilled in the world of eyewear? In 2009, in a small design studio in Antwerp, their vision was born: to create premium products at a reasonable price that would be accessible to those who appreciate quality and good style. The first products were minimalist, timeless watches with a touch of Belgian design and taste. The creators of this vision were Belgian professional snowboarders Raf Maes and Anton Janssens.

And the name of this project? KOMONO, a Japanese word meaning 'little things', but with a deeper meaning for them. Details define style, and their products would be all about those details: refined, simple, yet distinctive. The logo, comprising three circles, symbolised this philosophy: the first two represented the glasses and the third represented the watch.